kSense provides event API for exporting events to its analytics and prediction system. Events can have different meaning (depending on purpose of client integration). It could be web page views, mobile app usage, conversions, subscription / un-subscription events and so on. Moreover, user can define a custom event types.
Each event has a type name. Some event types are pre-defined (system even types). Also, user can define its own type name. Each event may have a parent event type. It means that event can happen if only a parent type has happened before for the same user. System event types:
Web Page View
Click on a link
Conversion: an final event in sales funnel. Such as purchase, form-submit and so on
An event for define a current user properties such as zip code.Each time user changes the
User subscribed to a service
Please see Event JSON page for further documentation.